Mondelez International, Inc recognized that defining their go-to-market process was only half the strategic challenge—their distributed sales teams needed both systematic frameworks and enhanced personal capabilities to execute with strategic precision across diverse global markets.
Cox Communications, Inc. was transitioning from startup mode and needed to mature their approach to business performance measurement across all critical functions.
Sales Organizations are continuing to shift. With emphasis on procuring the next generation of General Manager Mindset sales teams, Sales Leaders want to ensure their teams are knowledgeable of the varied levers that they can influence.
Historically, marketing plans are set for the entire year using marketing data available in multiple ecosystems, both internally and externally.
